BRASS-NICKEL
TOURING REGION

underwood

1915

 In the Headlines

  • Germany announces a submarine blockade of the British Isles
  • Britain begins a blockade of German ports
  • Italy signs a secret treaty with Britain, France, and Russia agreeing to enter the war on their side in return for territorial gains.
  • Germany wins most of the eastern front
  • Germany introduces poison gas
  • Germans torpedo the 'Lusitania'
  • Military conscription is introduced in Britain
  • Albert Einstein proposes a new theory on gravity

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1915 Mile Posts

In the United States

  • Materials shortage begin as a result of World War I, even though the US is not yet an active participant
  • Industry volume leaps to 895,930 cars and 74,000 trucks
  • The usefulness of trucks in the European war boosts their sales at home
  • Red Cross chose Buick for its ambulances
  • General Tire Incorporated
  • Shell operates a shell shaped station at the Exposition.
  • U.S. auto industry agrees to cross-license patents
  • Daily traffic at the corner of Fifth Avenue and 34th Street-25,580 vehicles & 142,230 pedestrians
  • Emily Post motors coast to coast in a widely publicized stunt. Her son drives every kilometer of the way
  • Detroit blacksmith August Fruehaf builds the first tractor trailer
  • U.S. Post Office threatens to deny rural free delivery to communities with poor roads
  • Demountable tires and prism headlights are introduced
  • Electric Welding Co. becomes America's leading producer of engine values
  • General Motors declares its first dividend, $50 per share
  • Queens, New York City, suburban developers are widening the traditional house lot to allow room to park autos
  • C.D. Noonan of Paris Illinois advertises a kit to add overhead valves to Fords for street racing
  • Gas prices rise to 25 cents per gallon
  • Taxi industry begins when automobile owners discover that people will pay for a short automobile ride. Fare is a 'jitney' (a nickel), and cars are soon called jitneys. Drivers are known as 'hackers' or 'hackies' in east, 'cabbies' in the mid-west

US Auto Manufacturers

  • On December 10, Ford produces one millionth car
  • The Ford Model T is restyled with curved rear fenders and electric headlights; a Couplet and Center-Door Sedan are added
  • Cadillac offers tilt beam headlamps. It's new engine ranks as the first successful V-8 built in America, Initially developing 60 horsepower from a 314 cubic inches, it lasts until 1927
  • Horace and John Dodge launch their company with an all-steel body car
  • Frank Duryea liquidates his car firm, goes into retirement at age of 38.
  • Chevrolet introduces the popular 490 model, which sells 100,000 units within two years
  • Packard announces a V-12, appropriately called 'Twin Six' in May, as a 1916 model
  • Standard size Scripps-Booth cars appear, designed by William B. Stout. The company had formerly built the 'Rocket' cyclecar
  • Dodge go on sale, with a 35-bhp four and cone clutch -it's the first mass-produced car with all steel body
  • Packard, Winton, Kissel, and Kline autos offer an aisle between the front seats, so passengers can move between front and rear
  • The Gadabout cyclecar roadster features a wicker body on a wood frame
  • Oldsmobiles are fitted with a standard top and windshield-still extra cost items on most cars
  • The Detroit-built Saxxon, priced at $395, is one of the light cars that is gaining in popularity

And From the World

  • First military tests of tanks |(developed as land ships by the British Royal Navy)

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 New Makes: 1915

Alter, Biddle, Crane-Simplex, DeKalb, Dort, Farmac, Harvard,
Herff-Brooks, Hollier, Madison, Mecca (cyclecar),
Menominee Electric, Meteor, Milburn Electric (debut late 1914),
Ogren, Owen Magnetic, Pilgrim,  Pilliod, Richard, Ross,
Scripps-Booth, and Yellow Cab.

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 1915 Production figures 

1. Ford.................................................501,462
2. Willys-Overland....................................91,904
3. Dodge................................................45,000
4. Maxwell..............................................44,000
5. Buick..................................................43,946
6. Studebaker.........................................41,243
7. Cadillac..............................................20,404
8. Saxon................................................19,000

Some figures are estimates

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 By the Numbers

US Population.................................100,546,000
Avg. Income...................................$1,076/year
DOW Avg. ..................................................99
New Births....................................... 2,.965,000
New Home (Median Price)........................$ 3,200
New Car (Avg. Cost).................................$ 642
Milk (Qt).....................................................9
Bread (Loaf)................................................6
Eggs..................................................34/doz.
Steak (lb)..................................................24
Stamp.........................................................2

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New in 1915

  • gas masks
  • chlorine gas
  • Aspirin in tablet form (introduced by Bayer)
  • Pyrex (heat & shock-resistant borosilicate glass)
  • Kraft processed cheese
  • D W Griffith's film 'Birth of a Nation'
  • telephone
  • General Tire
  • Raggedy Ann

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